Real Estate

Reality check: the days of pamphlets, fliers and yard signs are extinct. Traditional real estate marketing methods are annoying to modern consumers and 90% of the time aren’t even applicable to them. Newsflash: your largest target market, i.e., Millennials want to be wowed.

What does branding mean for you? Is it a pretty picture and a catchy tagline? Is it the colours or the font you use for the logo? What you think a brand is, and what you think of your brand is paramount. Why? I’ll put it simply; branding is one of the most important pieces of your real estate.

Buying property abroad is an intricate process, which is why many real estate agents prefer to stick to what they know and apply their focus to local markets.

Long gone are the days of Baby Boomers and Gen-Xers, who had a steady history of graduating, securing jobs and buying homes in quick succession.

As a retiree you’ve got your heart set on relocating to Spain and living your golden years in a beckoning Mediterranean climate with a marvellous environment along with first class amenities.

Any real estate agent with an international property portfolio immediately increases their nest egg and gains an upper hand over local competitors.

Trend analysts predict a growing surge of millennials and investors purchasing property throughout 2017 and the years to follow.